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Most recent
Posts about
Outcomes Lift (4)
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Article
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Feb 29, 2024
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4 min read
Optimizing Full-Funnel, Cross-Media Measurement with UM's Graeme Hutton
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Article
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Feb 28, 2024
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3 min read
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Article
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Feb 20, 2024
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4 min read
Busting Silos in TV Measurement to Drive Cross-Media Ad Effectiveness
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Article
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Feb 19, 2024
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5 min read
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Article
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Feb 13, 2024
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3 min read
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Article
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Feb 6, 2024
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3 min read
Harnessing Behavioral Measurement and Data for Outcomes Lift
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